It's been our #1 product for years. It wins all the awards. Information technology gets all the Instagram love. You lot guessed information technology — today we're talking about Loose Powder Foundation with SPF 15. Whether you're a diehard fan or have never quite understood what the fuss is all about, nosotros're hither to give y'all a crash course on the magical flossy formula that made mineral makeup a household name. A fast favorite of celebs, brides, and simply about about everyone- including those with sensitive or acne-decumbent peel, our ORIGINAL Foundation is beloved for a reason.

Showtime, the formula (which remains unchanged since its launch) contains only five clean mineral ingredients that seamlessly blend away whatsoever imperfections, leaving behind a luminous, healthy glow. Amazingly, our foundation also improves your skin over time, which makes ORIGINAL and so pure you tin can actually (yes, actually) sleep in information technology.

And while we have yous, why not take a minute to gather some application tips and tricks from the professionals as well every bit some fun facts near a true makeup icon that changed the face of beauty forever.

How to Apply Loose Pulverisation Foundation

Swirl, Tap, Buff is the makeup application technique for all of our loose mineral products, including our ORIGINAL Foundation. You start by tipping a tiny chip of product into the lid of the jar (and we do mean tiny — for a full face of foundation, think sprinkles on a cappuccino). And and then…

SWIRL: Swirling your castor in the minerals for 10-15 seconds picks them up and warms them upward so they'll employ with that famous flossy feel.

TAP: Tapping your brush on the edge of the hat prevents you lot from applying too much — and from wasting product.

Vitrify: Applying with a swirling motion continues to warm the minerals and mixes them with the natural oils and hydration in your peel. Every bit the minerals warm, they expand, which is why the aforementioned amount of production will create fuller coverage if you but proceed buffing.

Pro Tips

– Sing happy birthday to yourself, twice. That's how long you should vitrify a full face of loose powder foundation! Buffing is actually the key to achieving that perfect, flawless look.

– Just walk away. Subsequently yous've applied your ORIGINAL, become make a cup of tea, text that friend y'all've been meaning to respond, and come dorsum. Y'all'll see how the minerals accept mixed with your peel to create an even, flawless stop. Need a fiddling more coverage? But buff again.

– Never go back to the pot. We've met and so many women who accept fallen in love with this foundation over the decades — and enough who haven't. The superlative reason the formula may seem to non work for you it is that they're applying too much, calculation foundation for coverage instead of buffing it in fully to become that natural, no-makeup wait.

How well do you lot know the ORIGINAL?

– The color of the lid has always been the same. It was inspired by Japanese river rocks, which are smoothed by the flow of water to give them a silky experience. The sifter was a later add-on, based on customer requests.

– ORIGINAL was the first makeup production to be featured on QVC in 1997, and our airtime was actually cut. It had to be, since the production had sold out in just 6 minutes!

– It was the first makeup product from Blank Escentuals, a Bay Expanse-based company that featured an essential oil bar for customizing bath and body products. Simply a few customers knew well-nigh the jars of mineral powder in its back rooms.

– In the starting time, ORIGINAL was available in only four shades. We're up to xxx and counting. Each ane offers the aforementioned SPF foundation, and features only five ingredients — all natural minerals.

– The formula so forgiving that most people can wear more than than one shade. The real key is knowing your skin'due south undertone and staying within that range. If y'all keep vacation and get super tan, become upwards one shade within your undertone range.

– Men honey using ORIGINAL for interviews and important appointments because it'southward sweat-resistant and nobody knows you're wearing it.

– Girls who nourish schools that forbid makeup also love it because teachers can't tell they take anything on. (Shhhhh!)

– ORIGINAL is literally fabricated of crushed mineral rocks from the earth, including some that provide natural mineral SPF protection.

– Our foundation has earned the Skin Cancer Foundation International Seal of Recommendation every bit a broad spectrum UVA/UVB sunscreen.

– It tin be used as a concealer. Just utilise a smaller castor and buff, buff, buff.

– ORIGINAL can be stored anywhere. Brilliant light? Dark purse? Boiling beach house? No problem — information technology won't leak or separate.

– MATTE Foundation is a variation on the ORIGINAL. Launched in 2009, information technology has a few extra minerals to help blot oil and eliminate polish without drying skin. Information technology was created based on customer requests.